The cold and flu brand generated an impressions SOV of 4.71% and 2.9 billion impressions, primarily through CBS and its show GMA 3: What You Need to Know. The Proctor and Gamble brand invested $10.3 ...
UPDATED: Zohran Mamdani ‘s campaign is debuting another spot tied to a popular reality show franchise, this time an ad ...
After a 2024 in which AbbVie’s Skyrizi boasted the highest TV drug ad spending outlay on seven of our monthly roundups—and took second place in four more—the immunology med has seen that dominance ...
Fan-favorites Yam Yam Arocho, Natalie Anderson, Teeny Chirichillo, Katurah Topps, Josh Canfield and more pop up in the Season ...
Tremfya is back on top, securing the No. 1 spot for TV pharma brand ad impressions in August. The Johnson and Johnson brand achieved an impressions SOV of 5.18%, securing 2.9 billion impressions with ...
Former President Barack Obama appears in a TV commercial supporting Gov. Gavin Newsom's proposed Prop 50 redistricting plan ...
After a strong start to the year—as evidenced by the nearly 30% year-over-year increase in the top 10 brands’ first-quarter TV drug ad outlay—spending on pharmaceutical commercials has slowed ...
An AI-generated ad for Kalshi, where you can bet on real-world events, aired during an NBA Finals game. PJ Accetturo, a self-described AI filmmaker, described his process for creating the ad. Here's ...
The company was one of many to get letters last month from the US Food and Drug Administration calling out what the agency believes are misleading commercials.
Super Bowl LIX is still days away, but someone has already scored a key Big Game touchdown. Fox Corp. sold at least 10 of the commercials that will appear in its Feb. 9 telecast of the NFL ...
The tribe has spoken… and they’re voting Andrew Cuomo off the island. Several recent “Survivor” contestants — including Teeny ...
Harrison Ford is like the Millennium Falcon lately — everywhere. The 82-year-old actor, one of Hollywood’s biggest stars of all time, makes his Marvel Cinematic Universe debut in this week’s “Captain ...