Ad Net Zero supporters, both in the U.S. and internationally, will now be required to set a public science-based net zero target by the climate action organization, according to a press release.

Ad Net Zero, a trade organization founded in the UK in late 2020, supports an it-takes-a-village approach to combating climate change. Members from across the supply chain include the 4A’s, ANA, IAB, ...

Advertising climate action programme welcomes Amazon Ads, Indeed and L'Oréal as international expansion continues CANNES, France, June 19, 2023 /PRNewswire/ -- Ad Net Zero supporters, global, and at a ...

After launching its Global Media Sustainability Guidelines at last year’s Cannes Lions festival, Ad Net Zero has returned with the first big update to the framework. Announced during the Cannes Lions ...

SAN MATEO, Calif.--(BUSINESS WIRE)--InMobi, a leading provider of content, monetization and marketing technologies that help businesses fuel growth, today announced its strategic partnership with Ad ...

Are you a print subscriber? Activate your account. By Will Johnson - 5 hours 56 min ago By Ewan Larkin - 6 hours 26 min ago 6 hours 26 min ago By Garett Sloane - 6 hours 26 min ago By Adrianne ...

The winners of the third Campaign Ad Net Zero Awards have been announced at a lunch ceremony for more than 200 guests in the capital, where there was a 100% vegan menu. The awards highlight ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

Advertising has the power to stimulate the behaviour changes needed for consumers to switch to more sustainable ways of living, says Stephen Woodford, Chief Executive, Advertising Association. The ...