Post Malone saddled up for a western-themed Skims ad, flaunting his ink-covered body while posing in his underwear and serving as the brand's newest face of the men's line. Malone, 30, stripped down to his boxers in new photos from Kim Kardashian’s lifestyle brand released on Tuesday,

Post Malone opened up about making his underwear campaign debut with the Kim Kardashian apparel brand and the surprising way he prepared for the NSFW shoot.

Post Malone shows his slimmer look in Kim Kardashians SKIMS menswear campaign. He wears camo underwear and shows his country style outdoors. Fans loved the photos and his tattoos. The campaign made him feel confident.

Referring to his friend and fellow megastar Jelly Roll, Malone said to GQ, "Jelly was opening up [on tour] and she went out to watch Jelly and her grandparents asked her, 'Who's a better singer, Jelly Roll or your dad?' She goes, 'Jelly Roll.' And I know she's f--king with me.

Post Malone recently spoke with 'GQ' about his latest collaboration with SKIMS and shared some rare comments about his "hilarious" daughter during the conversation. The girl dad said that when it comes to being a dad,

Founder and CCO Kim Kardashian described the partnership between SKIMS and Malone as a "perfect fit". She added: “Post Malone truly embodies the spirit of the SKIMS Man with his effortless energy and style, which really shine through in this campaign.